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# Chapters
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> TODO: florian
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Outreach = Community Building through Chapters
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Purpose
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Drive maximum reach into our project
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Communication per region
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Build deployments (expand the network)
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How
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Referral Based (rewards)
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Different Portals per region (culture, language, …)
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Tactical
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Use Forums, Chats, … from like minded projects
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Influencers
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Events (online & in real life)
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Deployathon … :)
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Measurement
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Nr of members (wallets) per region
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Nr of Node NFT’s sold
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Nr of Node NFT’s deployed
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Nr of Hero NFT’s sold (with option for company in freezone)
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Nr of INCA/TFT sold (different liquidity pools?)
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Need team per region
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Chapter Europe
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Michael WW
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George
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David
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Theodore
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Maximilian Rang
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Team Mkg Earth wallet(?) => 80K X followers in 4 weeks
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Chapter US
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Nick Hawks & Max Gold
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Erick Hanzlick
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Spencer(?)
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Team Mkg
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Chapter Latin America
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-Caio Nascimento
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-Lucas Vianna
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Chapter Africa
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-Victor
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Chapter Asia
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-TBD
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News and announcements we will be able to use at WW level to get strong reach -
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-Tanzania Digital Backbone Partnership
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-Holochain Partnership
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-FreeZone
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-Swissborg Launchpad
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